Ensuring Retailers Gain Access to Your Myagi Content
As a Brand using Myagi, one of the most important steps in maximizing your investment is ensuring that your content reaches the right audience - Retailers who stock your products. When your retail partners and their sales associates are engaged with your training and product content on Myagi, it leads to better product knowledge, more confident recommendations, and ultimately, improved sales performance.
But how can you ensure that Retailers know you're on Myagi and are motivated to engage with your content? Here are several effective strategies to promote your presence on the platform and drive sign-ups from your retail partners.
1. Run Email Marketing Campaigns
A targeted email campaign is one of the most direct and efficient ways to spread the word about your Myagi content. Consider:
Launching a dedicated announcement email to all retail partners letting them know that your brand is now on Myagi.
Highlight key benefits for sales associates: fast, mobile-friendly learning, improved product knowledge, and potential incentives.
Include a clear call to action with instructions or a link to join Myagi and start accessing your content.
Pro Tip: Include testimonials from retail staff or managers who’ve benefited from your training content to add credibility and social proof.
2. Add the Myagi Logo to Email Signatures
Make it part of your everyday communication. Adding the Myagi logo and a short tagline (e.g., "We train on Myagi - Learn More") to all internal and external email signatures is a simple, passive way to raise awareness consistently.
Make sure your sales, marketing, and customer support teams all adopt this change across their email templates.
3. Include Myagi Branding on Sales Reps’ Business Cards
Sales representatives are often on the front lines of your Retailer relationships. By including the Myagi logo and a brief note on their business cards (e.g., “Product training available on Myagi”), you’re planting the seed during every in-person meeting that there's valuable training content available online.
This helps reinforce your digital presence and encourages Retailers to follow up.
4. Incentivize Sales Reps to Drive Retailer Sign-ups
Empower your sales team to help grow your Retailer network on Myagi. Consider setting up internal incentives for reps who:
Encourage Retailers to join Myagi.
Ensure existing Retailers complete training modules.
Help troubleshoot or guide Retailers through their onboarding process.
These incentives could be in the form of bonuses, recognition, or leaderboard competitions – whatever motivates your team to engage retailers actively.
Additional Tips for Promoting Your Myagi Content
Leverage industry events: If you're attending trade shows or Retailer summits, showcase your Myagi presence as part of your brand value.
Social media promotion: Post about your training offerings and encourage your Retailer partners to tag your brand once they’ve completed training.
Retailer newsletters: If you send out regular updates to your Retailer partners, dedicate a section to Myagi content and highlight new training modules.
Collaborate with Retailer head offices: Some chains may be able to promote your content internally to their sales teams through their own communication channels.
Creating high-quality content on Myagi is just the first step. Making sure that the right people - the retail associates selling your products every day, see and engage with it is what turns training into results.
Use the strategies above to ensure your Myagi content is not only accessible but visible and valuable to your Retailers. The more engagement you drive, the more successful your training program will be.