Key Performance Indicators
% Activated stores
This metric represents the percentage of stores that have at least one active user, compared to the total number of stores pending activation.
High Activation Rate: Indicates that most of your connected stores have at least one user logged in. In this case, shift your focus to boosting engagement—encourage users to consume more content and aim to increase the average number of users per store.
Low Activation Rate: Suggests that many connected stores have no active users. Prioritize activation by ensuring each store has at least one user signed in, ideally, the store manager.
To improve activation, consider launching:
An internal activation incentive for your field teams.
A new user incentive campaign targeted at retailers.
% Active stores
This metric reflects the proportion of stores with at least one user who has engaged with content, compared to the total number of potential active stores within the selected date range.
High Score: Indicates strong user activity across stores. In this case, focus on deepening engagement by encouraging ongoing interaction with your content.
Low Score (Below 50%): Suggests limited user activity. To boost activation:
Myagi can assist by connecting with the account owner and supporting activation efforts directly.
Regularly publish new content and promote updates to drive engagement and awareness.
Note: A store is considered "active" if at least one user has interacted with any piece of content, whether the lesson was completed, partially completed, or attempted without success.
% Engaged stores
This metric shows the percentage of active stores where at least one user has interacted with your content during the selected date range. Engagement includes any type of interaction, whether the lesson was completed, partially completed, or attempted without success.
High Engagement (Above 70%): Indicates strong interest in your content. Maintain momentum by continuing to publish relevant and valuable materials.
Low Engagement (Below 70%): Suggests room for improvement in content relevance or visibility. To boost engagement:
Launch incentives tied to completing specific content.
Use regular announcements to draw attention to new or important materials in your channel.
Increasing visibility and motivation are key to driving engagement at the store level.
% Engaged users
This metric shows the percentage of enrolled users who have engaged with your content, regardless of whether they are still with the company. Engagement includes any interaction with lessons (completed, partially completed, or attempted).
Low Engagement (Below 15%): Indicates minimal interaction from enrolled users. To improve engagement:
Use announcements to highlight specific learning plans or content.
Introduce simple incentives tied to content completion.
Offer discount codes via Badges as a reward for completing targeted training.
Run a contest, selecting winners from users who complete specific lessons.
Boosting visibility and offering clear, easy rewards can help drive participation.
Average Users per Store
This metric calculates the average number of enrolled users per store, based on the total number of users (including those who may have left the company) divided by the number of connected and pending activation stores.
How to Improve:
Launch an internal incentive with your field team to drive user enrollment.
Track progress by monitoring new users added over a set period.
Encourage store managers or brand reps to invite their full teams.
Consider a competitive incentive, where the manager or rep with the highest percentage increase in team enrollment wins a prize.
This approach not only boosts your user base but also increases store-level engagement.
Average Users Engaged
This metric represents the average number of users engaging with content across all active teams. It reflects how effectively your active teams are participating in learning activities.
How to Improve:
Launch an incentive campaign focused on the completion of specific learning plans.
Reward all users who complete the targeted content - this could include digital badges, recognition, or small prizes.
Encouraging team-wide participation helps boost overall engagement and strengthens the learning culture across stores.
Average Lessons Completed per User
This metric indicates how many lessons, on average, each user has completed. It helps measure overall learning progress and engagement with your content.
Low Completion Rate:
If this number is low, especially for key lessons or required learning plans, take action to boost participation:Create a Badge tied to the completion of important content.
Launch an incentive campaign rewarding users who complete these plans (e.g., prizes, recognition, or discount codes).
Targeted incentives can significantly improve lesson completion rates and ensure users are getting the most value from the platform.
% Completion rate
This metric compares the number of completed lessons to the total lesson views, indicating how often users finish the content they start.
Low Completion Rate:
A low percentage suggests that users are exiting lessons before finishing. While external distractions can play a role, it’s important to focus on what you can control in your content.Possible reasons for low completion:
Content may not be engaging or relevant enough.
Users may not clearly understand the value or purpose of the lesson.
The learning experience may lack a strong call to action or incentive to finish.
Recommended Actions:
Review user feedback for patterns or recurring issues.
Consider a content audit with Myagi’s team to identify improvements.
Focus on making lessons more concise, visually engaging, and benefit-driven.
Improving the clarity, value, and experience of your content can lead to higher completion rates and better learning outcomes.
Another Metric Definitions
Total Stores Connected
The number of retailer teams linked to your account, including both claimed and pending activation stores.
Pending Activation
The number of connected retailer teams that currently do not have any users logged in.
Active Stores
Retailer teams that have been active in their Myagi account within the last 30 days.
Engaged Stores
Retailer teams where at least one user has viewed your content within the last 30 days.
Total Enrollment
The total number of users enrolled in your content.
(Note: This may include users who are no longer with the company.)
Users Engaged
The number of users who have interacted with your content by viewing at least one lesson.
(This may include users who have left the company.)
Lesson Views
The number of lessons that users have started.
Lesson Completions
The number of lessons that have been successfully completed, meaning the user reached the end and passed the quiz (if applicable).