Announcements
Announcements are a great way to promote your brand, new content, incentives, and share messages that get the attention of the retail sales associates enrolled in your content.
Announcements will appear in the feed on the home page, and users will be notified via email.
Why Create Announcements for your content?
Creating regular announcements allows your content to remain in front of the retail sales associates and will enable you to explain why your content is relevant and valuable.
Retail sales associates are often connected to multiple brands and have the option to select from lots of content available to them.
By creating an announcement, you'll put a new message at the top of the retail sales associate's feed, allowing them to start the content directly from your announcement or notification email.
Sales associates are more likely to view content if it is delivered through an announcement.
How to create an announcement
Admins can create an announcement for all published Plans when logged in to Myagi through a web browser.
Navigate to the Content tab and select the Channel that contains the Plan you would like to announce, or you can locate your Plans directly by selecting Plans in the content menu.
Before you create an announcement, you will want to review the enrollments to see which companies, teams, and users will be able to view it in the feed.
You can view the enrollments by clicking "View" under "Current Enrollments."
After you have reviewed the enrollments, you are ready to click the "Announce to Users" button under the Publishing buttons.
The Announce to Users feature will not be available if the Plan is not yet published.
Click "Announce to Users" and you'll see a popup where you can begin to write your announcement.
Before you create your announcement, you will see again the total number of users that will receive your announcement.
You can always click back or outside the white box if you are not yet ready to post your announcement.
When you're ready to publish your announcement, click the paper airplane button.
You can always go back to fix spelling errors or mistakes by navigating to the feed and clicking on the menu of the announcement.
It is important to remember that announcements will be visible to everyone enrolled in the plan that is being announced.
If the Plan has been added to multiple Channels, all the users enrolled in those Channels will receive a notification of the announcement.
You can avoid this by creating a new Plan in each Channel and adding existing lessons.
Best practices from the Myagi Network
Make announcements short and easy to read.
Think about how quickly people scroll through their social media feeds.
They will determine if the post is relevant for them within seconds of seeing it.
Make announcements relevant and create value for the audience.
Think about why someone would care about the content.
Think about the season, the weather, something current that connects people to the product.
How can it help them do their job or close a sale?
Example: "Winter is coming...Here is a sneak peek of our new Winter products."
Example: " The new X product will be in stores in two weeks. Get early access to the benefits and features of our new X line by clicking here."
Keep posting announcements regularly.
One post isn't enough. You'll want to keep your content in front of the audience.
Announcing new content is the minimum.
If you want to take your engagement to the next level, you will want to dedicate time and create a series of posts, much like you would with a social media campaign.
Be proactive.
Build up a product launch or share updates with the stores by making regular announcements and highlighting why it is important to complete the content.
Be Reactive.
If you see that content isn't getting the engagement you want, it may be time to drum up a reactive announcement.
You can easily highlight a product that isn't selling well and turn things around before it is too late.
Announce Badges or rewards they can win.
People don't always see badges or rewards attached to content, and they may need a little announcement to realize that completing content can be rewarding.
Build up the value of your badges by sharing Badge details and encouraging sales associates to earn one by completing content.
Badges can be valuable even if there are no rewards or incentives attached.
Share that there are rewards or prizes attached to your badges.
Sometimes the unknown prizes generate more interest and engagement than the prizes
Ask for feedback
Use announcements to ask the sales associates to share their thoughts on your content, your products, or their selling issues in the feedback section after they complete the content.
This allows you to get closer to the front lines and respond to their questions, concerns, and praise.